Matic is launching the Serene, a quieter robot vacuum priced at $1,695, the company’s first new model since its 2023 debut, first reported by The Verge. Its stated 52-decibel output at maximum suction is below the original’s 55 decibels, giving people seeking lower noise an option without relying on a lower-power quiet mode.
The Serene is available now and costs $200 more than the original Matic’s current $1,495 price. Matic will continue selling the original model.
The stated 52-decibel figure applies at maximum suction. Many robot-vacuum quiet modes run around 55 to 60 decibels by reducing suction, while high-power operation on most models is closer to 70 decibels.
Loud robot vacuums can be shut off by annoyed owners before finishing, leaving jobs incomplete and causing more frustration. That makes the Serene’s full-suction noise figure relevant to people who want to run a cleaner while at home.
Cofounder and president Mehul Nariyawala said the Serene is otherwise the same Matic, with the noise reduction coming from a new hardware stack. He described the intended audience as people extremely sensitive to noise.
An upgrade will cost the difference between an owner’s original purchase price and $1,695; someone who paid $1,095 at launch could face a $600 charge. That leaves the amount tied to each owner’s original price rather than one set fee. Existing Matic owners can request the Serene hardware upgrade for their current model in early 2027.